1. She types — or speaks — her craving
She opens the web app and types into the chat:“I want rice with correct stew, affordable, somewhere in Yaba or Surulere.”Or she taps the microphone and says it out loud — voice input is supported in English and Pidgin. Or she fills the form. Or she opens WhatsApp and messages: “Where I go chop correct rice for Yaba?” — in Pidgin, Yoruba, Hausa, Igbo, or English. Four paths. Same engine underneath.
2. Her persona shapes the search
The moment she submits, the recommendation engine reads two things at once:- Her persona. Amara is tagged as a Street Food Enthusiast. The engine weights value-for-money heavily, tolerates informal settings, and prioritises food quality over ambiance.
- Real restaurant data. The engine pulls live listings from Google Places for her city and preference. Actual current data, fetched and scored in real time.
3. The recommendations arrive
In seconds she sees five ranked picks. Each result shows:- Restaurant name and address
- Star rating from real Google reviews
- Price level indicator
- Opening status (open now or closed)
- A brief persona-matched note explaining why this spot fits her
4. She wants to review it
She comes back satisfied. She opens the Review Simulator and enters:- Restaurant name: Mama Bola’s Buka
- Her persona: Street Food Enthusiast
- Rating: 5 stars
- Details: “jollof rice, correct stew, fast service, affordable”
“This place na correct naija food experience. The jollof rice dey burst brain — proper smoky, stew correct die. Service fast and the mama no dey waste your time. For that price range? Nothing to complain about. I go come back, no cap. 5/5 ⭐”Tone label:
pidgin-heavy. Star rating: 5.
5. Her profile sharpens
Every review she generates updates her taste history. The more she uses the simulator, the more precisely the system understands her palate. The next recommendation is marginally better — and the margin compounds with every session.6. A developer reads the signal
A food delivery platform wants to integrate NaijaTaste into their app. They call:The three sides, one engine
Food Lovers
Search by craving, location, or persona. Get picks that reflect how you actually eat.
Vendors
Get discovered based on what you actually serve, not your marketing budget.
Developers
Call the public API. Integrate restaurant intelligence into your own product in minutes.
Recommendation Engine
How the scoring model works. What persona signals it reads.
Review Simulator
How the simulator generates authentic Pidgin reviews.